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Flags of the United States and European Union with technology icons
29 december, 2025 by Thomas Karlsson
Reading time: 2 min

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Background to the US Threats

The United States Trade Office, led by Jamieson Greer, has issued warnings to several prominent European technology companies. The move comes as a response to what US officials describe as discriminatory rules and legal actions targeting American tech giants such as Google, Meta, Amazon, and X (formerly Twitter). According to reports from The New York Times, the US considers recent European Union (EU) regulations to be unfairly directed at American firms.

Potential Economic Penalties

The US has signaled that it may impose economic penalties on a range of European companies. These could include additional fees or restrictions targeting firms like Accenture, Siemens, SAP, DHL, Mistral, and Spotify. The intended penalties are a direct reaction to the EU’s stricter digital transparency, competition, and data protection rules introduced in recent years.

Key Targets for US Action

- **Accenture** - **Siemens** - **SAP** - **DHL** - **Mistral** - **Spotify**

These companies represent a cross-section of the European tech industry and could be affected by any retaliatory measures.

EU’s Response and Position

EU Commission spokesperson Thomas Regnier stated, “Our rules apply equally and fairly to all companies operating within the EU.” He emphasized that the EU will continue to enforce its regulations in a fair, non-discriminatory manner. Regnier also noted that the EU is maintaining dialogue with the US regarding ongoing trade agreements.

Ongoing Dialogue and Regulatory Adjustments

In recent months, EU authorities have indicated a willingness to reconsider certain digital regulations. The goal is to support economic growth and foster the development of artificial intelligence while maintaining a fair regulatory landscape for all companies.

Looking Ahead: Trade Relations and Tech Regulation

The escalation of tensions between the US and EU highlights the complex relationship between global tech regulation and international trade. As the EU seeks to balance consumer protection with economic development, ongoing negotiations with the US will be crucial in shaping the future for both American and European technology companies.